Christopher Ward

Christoher Ward of London are one of a new breed of watchmakers with a simple, if effective aim - '... we want to put high quality luxury watches within the reach of everyone.'

Christopher ward watches have been receiving rave reviews.National newspapers, fashion magazines, and niche magazines have all featured articles praising the entrepreneural spirit of Christopher Ward of London and the quality of the watch ranges on offer.

CWL are incresingly known for producing high quality swiss-made watches, with innovative design, with features and quality to match well known rivals in the sector including Rolex, Tag Heuer & Omega, but at a fraction of the price.

The quality isn't the difference the marketng strategy is. CWL focus on marketing through word of mouth, recommendations, and a strategy that doesn't include spending fortunes on PR and famous sportspeople to model the range. Instead they focus on making the quality speak for itself... 'we concentrate our efforts on designing beautiful timepieces and relying on delighted customers to recommend the brand to family, friends and colleagues on our behalf.'

The strategy is obviously working,with customers & recommendations from than 40 countries. Christopher Ward is being talked about all over the world from the USA to Europe and Asia.

Christopher Ward is the new kid on the block and driven by the finest traditions of English watch design. With a background in retail CW moved into watchmaking to pursue a passion... and a bet! - to make the cheapest most expensive watch in the world

CWL is a new breed of online retailers sell directly to customers over the web at a price that represents trade cost plus a small but fair margin - no middlemen or retailers to bump up the price, no sponsorship or trade shows to build the brand.

CWL watches contain the high quality of swiss-made watches, but CWL watches are not 'swiss rip-offs'. A Christopher Ward watch is quintessentially English in design. Each model is very distinctive - the perfect blend of function and form. For example the Malvern Automatic, is a dress watch with simple form, minimalist function, & beautiful design. The Malvern Chronograph is inspired by the British Aston Martin sports car, sophisticated with fine lines.The latest relases include the Rose Gold collection - beutiful styling and classic design. There are 60+ watches in the range - a number CWL aim to increase to 200+.

CWL developed the range to reflect the finest traditions of English watch making, a strategy that will continue. So, if you put reality above hype, style ahead of fashion and like to pay a fair price for life’s little luxuries, then takek a closer look at Christopher Ward of London.